Some people have called this in the past the Toyota Camry effect. (* The point where no matter how compelling the vehicle is, because there are already several in the neighborhood, people just go for something else. Other relevant high-volume markets were France (6,455 units) and Germany (5,701 units). Regarding last month’s performance, the Model Y was #1 in the overall market in 10 different European markets, including in the UK (8,123 units), EV-loving Norway (7,554), Sweden (3,202), the Netherlands (2,366), and Austria (1,162). Sure, the midsize crossover should continue to post similar results in the coming quarters in Europe, but do not expect sales to increase significantly over current volumes, as the Model Y has already reached the market’s natural limits*. This moment could be considered “Peak Model Y” in Europe. This awesome result pulled the Model Y to the top of the overall European auto market, almost doubling the result of the #2 Opel Corsa. In March, the midsizer had 46,697 registrations, an amazing record result - that no doubt benefited from the recent price cuts and also from the fact that the Model Y is one of the few EVs that has a balanced supply-and-demand ratio, allowing for quick delivery for anyone interested in buying one. #1 Tesla Model Y - It was a historical month for Tesla’s crossover. The big highlight of the month was the Tesla Model Y leading the overall market, but let’s look closer at March’s plugin top 5: These performances allowed pure electrics to represent over two-thirds of plugin registrations last month (69% vs. So, it seems the worst from the loss of incentives in a number of markets at the end of 2022 is now a thing of the past. That result pulled the 2023 plugin vehicle share up by 2 percentage points, to 21% (14% for BEVs alone).īEVs (+44% YoY) keep gaining momentum, while PHEVs (+4%) had their first positive month of the year.
#The surge 2 guide full
Last month’s plugin vehicle share of the overall European auto market was 23% (16% full electrics/BEVs). Unfortunately, the overall market grew almost as fast, +26%, to over 1.4 million units, as it tried to leave behind several crises and return to 2019 levels (Covid-19, chip crisis, battery crisis, supply chain woes, Ukraine conflict, etc.). In fact, March was the second best month ever for plugin vehicle (PEV) registrations, only trailing December when the market hit 413,000 registrations. Some 322,000 plugin vehicles were registered in March in Europe - which is +29% year over year (YoY). The Tesla Model Y was the the best selling model in Europe in Q1!! All powertrains included!!!
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